It is easy to be swayed and influenced by the glamorized world of fashion. We are bombarded with advertisements from brands all over the web which influence every decision we make when it comes to buying clothes and accessories without ever asking who made them. As we seek to learn and become more conscious of how consumption works and its effect on our lives, we can begin shifting the gears towards change.
What is the Fashion Revolution?
This year marks the 8th year of the Rana Plaza incident, which sparked the Fashion Revolution Movement. In 2013 a garment factory with over 5,000 workers (mostly women) in Bangladesh collapsed taking the lives of thousands. Prior to its collapse, there were already reports specifying the unsafe conditions in the workplace. The workers did not feel safe in the factory but these concerns were set aside resulting in the catastrophe that put the fashion industry, stripped of its glamour, into the spotlight.
Every April, we celebrate the Fashion Revolution Movement. The main goal of the movement is to mobilize people around the globe to challenge how the existing fashion industry does things-- beginning with the supply chain.
Who made your clothes? Who made your jewelry? Who made your bag? Who made your shoes? There are faces behind every item you purchase. It passes through the hands of artisans and workers. Fashion Revolution calls out brands and businesses in the fashion industry and also appeals to us, as consumers, to be aware of our own purchases and consumption habits.
Why Fair Trade?
Fair Trade may not be the sole solution but it’s a start. Through fair trade principles the incident at Rana Plaza can be prevented from happening again. Fair Trade reinforces the ideals on which the Fashion Revolution Movement stands for - where artisans are protected and treated with dignity.
Workers under the Fair Trade model are paid with fair wages, work in safe conditions and are empowered through capacity building. Most importantly, fair trade businesses and organizations are expected to be transparent and accountable throughout their supply chain. A fair trade enterprise has a genuine concern over the social, economic and environmental well-being of artisans and producers.
As a Fair Trade enterprise, we, at Women’s Peace Collection, stand alongside the Fashion Revolution Movement by selling ethical, beautiful, handcrafted items made in global villages and cities by talented artisans.
We are challenging the norms of the fashion industry by:
It’s a long road to break the chain of unethical practices in the fashion industry, however through collective action we can become the very agents of change.
Want to continue supporting artisans around the globe with your dollar as part of your Fashion Revolution challenge? Shop our Spring Collection.